TALES
Terms & Conditions
Last updated: May 2026
1. About Us
Toddler Tales is a personalised children’s story subscription service operated by Toddler Tales, based in Eastbourne, United Kingdom. By subscribing to our service you agree to these terms.
Contact: hello@toddlertales.co.uk
2. The Service
Toddler Tales provides weekly personalised children’s stories delivered by email. Each subscription includes:
- A fully illustrated reading edition (PDF)
- A printable booklet edition (PDF)
- A read-along audio narration (MP3)
- An extended audio edition (MP3)
Stories are created using information you provide about your child and are personalised to their name, appearance, interests, and family. Stories are generated using artificial intelligence and reviewed for quality before delivery.
3. Subscriptions
3.1 Plans
We offer monthly and annual subscription plans. Current pricing is displayed on our website at toddlertales.co.uk. Prices are in pounds sterling and include VAT where applicable.
3.2 Founder Pricing
Founder pricing is available to our first subscribers at a reduced rate. Founder pricing is locked in for as long as your subscription remains active. If you cancel and resubscribe, standard pricing will apply.
3.3 Free Trial
New subscribers receive a 14-day free trial. Your payment method will be charged at the end of the trial period unless you cancel before the trial ends. You will receive your first stories during the trial period.
3.4 Billing
Monthly subscriptions are billed every 30 days from the date your trial ends. Annual subscriptions are billed once per year. All payments are processed securely via Stripe.
3.5 Renewals
Subscriptions renew automatically unless cancelled. You will not receive separate notice before each renewal.
4. Cancellation
4.1 How to Cancel
You may cancel your subscription at any time via your account portal or by contacting us at hello@toddlertales.co.uk
4.2 Effect of Cancellation
If you cancel during your free trial you will not be charged. If you cancel after your trial, you will retain access to the service until the end of your current billing period. We do not offer partial refunds for unused portions of a billing period.
4.3 Annual Subscriptions
Annual subscribers who cancel within 14 days of their annual renewal date may request a refund for the renewed period. Refund requests after 14 days are at our discretion.
5. Your Child’s Information
5.1 What We Collect
To create personalised stories we collect information about your child including their name, age, appearance, interests, family members, and pets. This information is used solely for the purpose of creating personalised stories.
5.2 How We Use It
Your child’s profile information is stored securely and used to generate their weekly stories. We do not share this information with third parties except where necessary to provide the service.
5.3 Updating Information
You may update your child’s profile information at any time by contacting us at hello@toddlertales.co.uk
6. Intellectual Property
6.1 Your Stories
Stories created for your child are for your personal, non-commercial use only. You may print, share within your family, and store your stories for personal enjoyment.
6.2 Restrictions
You may not reproduce, sell, distribute, or publish stories commercially. You may not use story content or illustrations for any purpose other than personal enjoyment without our written permission.
6.3 Our Content
All story templates, prompts, system designs, and brand assets remain the intellectual property of Toddler Tales.
7. AI-Generated Content
Stories are created using artificial intelligence technology. Whilst we strive for quality and accuracy, AI-generated content may occasionally contain errors or inconsistencies. We review stories for quality before delivery, but we cannot guarantee that every story will be perfect. If you are unhappy with any story, please contact us and we will do our best to resolve it.
8. Limitation of Liability
To the extent permitted by law, Toddler Tales shall not be liable for any indirect, incidental, or consequential damages arising from your use of the service. Our total liability shall not exceed the amount paid by you in the 12 months preceding any claim.
Nothing in these terms affects your statutory rights as a consumer under UK law.
9. Changes to These Terms
We may update these terms from time to time. We will notify you of significant changes by email. Continued use of the service after notification constitutes acceptance of the updated terms.
10. Governing Law
These terms are governed by the laws of England and Wales. Any disputes shall be subject to the exclusive jurisdiction of the courts of England and Wales.
Privacy Policy
Last updated: May 2026
1. Who We Are
Toddler Tales is a personalised children’s story subscription service based in Eastbourne, United Kingdom. We are the data controller for the personal information we collect.
We are registered with the Information Commissioner’s Office (ICO) under registration number ZC128040 .
Contact: hello@toddlertales.co.uk
2. What Information We Collect
2.1 Account Information
When you subscribe we collect your name, email address, and payment information. Payment details are processed and stored securely by Stripe — we do not store your card details.
2.2 Child Profile Information
To create personalised stories we collect information about your child including:
- First name and age
- Physical appearance (hair colour, eye colour, skin tone)
- Interests, favourite things, and hobbies
- Family members and their names
- Pets and their names
- Any other details you choose to provide
2.3 Usage Information
We may collect basic usage information such as when stories are opened or downloaded, to help us improve the service.
2.4 Communications
We retain records of communications between you and Toddler Tales.
3. How We Use Your Information
We use your information to:
- Create and deliver your child’s personalised weekly stories
- Process payments and manage your subscription
- Communicate with you about your subscription
- Improve and develop our service
- Comply with our legal obligations
4. Children’s Information
We take the privacy of children’s information very seriously. Information about your child is collected solely for the purpose of creating their personalised stories. We do not use children’s information for marketing, profiling, or any purpose other than story creation. We do not share children’s information with third parties except where necessary to provide the service.
You must be 18 or over to create a Toddler Tales subscription.
5. Legal Basis for Processing
We process your personal information on the following legal bases:
- Contract — to fulfil our subscription service to you
- Legitimate interests — to improve our service and communicate with you
- Legal obligation — where required by law
6. Sharing Your Information
We do not sell your personal information. We may share information with:
- Stripe — for payment processing
- Email service providers — for story delivery and communications
- AI service providers — for story generation (anonymised where possible)
- Legal authorities — where required by law
All third parties are required to handle your information securely and in accordance with applicable data protection law.
7. Data Retention
We retain your account information for as long as your subscription is active and for a reasonable period afterwards for legal and business purposes. Child profile information is deleted upon request. You may request deletion of your data at any time by contacting hello@toddlertales.co.uk
8. Your Rights
Under UK GDPR you have the right to:
- Access the personal information we hold about you
- Correct inaccurate information
- Request deletion of your information
- Object to processing
- Request restriction of processing
- Data portability
To exercise any of these rights, contact us at hello@toddlertales.co.uk. We will respond within 30 days.
9. Cookies
Our website uses essential cookies to function. We may also use analytics and marketing cookies to improve our service and show relevant advertising. You can manage your cookie preferences through our cookie settings or your browser settings.
10. Security
We take appropriate technical and organisational measures to protect your personal information. However, no internet transmission is completely secure and we cannot guarantee absolute security.
11. Changes to This Policy
We may update this privacy policy from time to time. We will notify you of significant changes by email. The current version will always be available at toddlertales.co.uk/privacy-policy
12. Contact and Complaints
For privacy questions contact: hello@toddlertales.co.uk
If you are unhappy with how we handle your information you have the right to complain to the Information Commissioner’s Office (ICO) at ico.org.uk